Disposable absorbent article having a reinforced fastening tape landing zone

A disposable absorbent article adapted to be worn on the person, comprising

• a moisture absorbing pad situated between a moisture-permeable cover sheet and a moisture-impermeable or hydrophobic backing sheet, and at least a pair of fastening tapes extending from said backing sheet for securing portions of the article together to hold the article to a wearer's body;
• said backing sheet being made of a material having a thickness in a range of about 0.3-0.9 mil and having a reinforced landing zone permitting removal and reattachment of said fastening tapes to and from said backing sheet, and said landing zone being provided by an additional piece of sheet material which has a thickness in a range of about 0.2-0.9 mil and which is secured to said backing sheet by a thin and continuous layer of adhesive;
• wherein said additional piece of sheet material providing the landing zone has a face which confronts said backing sheet;
• wherein said thin and continuous layer of adhesive is slot coated onto said face of said additional piece of sheet material such that said layer of adhesive covers less than the entire surface area of said face;
• wherein said landing zone is a substantially rectangular strip of material selected from the group consisting of polypropylene, polyethylene, co-polymer blend, co-extruded film, polyester and polyurethane;
• and
• wherein all of said surface area of said face of said additional piece of sheet material is coated with said thin, continuous layer of adhesive except for a pair of opposite peripheral edge margin portions of said rectangular strip.