Soft, pliable picture frame and method of framing a picture

A picture frame constructed for more easily mounting a picture therein, the picture frame comprising:

• a body integrally formed of a unitary piece of soft, pliable foam material having a durometer in the range of about 20 DD to about 55 DD, said body including front and back portions thereof, said front portion having a first opening formed therein arranged for viewing a picture therethrough, and said back portion having a second opening formed therein positionally aligned with said first opening and arranged for receiving at least a backing sheet member therein and having an inner surface facing said front portion and an outer surface facing away from said front portion, said back portion also having a flexible peripheral lip surrounding said second opening and adapted for detachably securing peripheral portions of at least a backing sheet member when positioned within said second opening, said flexible peripheral lip having slitted portions formed in an outer surface thereof and extending therethrough to the inner surface of said back portion to release stress on said flexible peripheral lip when deforming said lip during insertion of the at least a backing member.

A picture frame assembly comprising:

• a frame body integrally formed from a unitary piece of soft, pliable foam material, said frame body including front and back portions thereof and an opening formed so as to extend from the front portion to the back portion thereof, said back portion having a flexible peripheral lip surrounding said opening;
• and
• a backing member having peripheral portions thereof inserted into said frame body for supporting a picture to be viewed through said opening from a front portion thereof, said backing member including slippage inhibiting means connected to peripheral edges of said backing member for inhibiting slippage of peripheral portions of said backing member when positioned within said frame body.