# US 5,703,564 A · Mobile advertising device with electronic transmission capabilities

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- Number: US 5,703,564 A
- Document ID: US5703564A
- Status: Granted
- Kind: A
- Application number: 08/561,432
- Filed: 1995-11-21
- Granted: 1997-12-30
- Earliest claimed: 1995-11-21
- Assignees: Klever-Kart, Inc.
- Inventors: Paul G. Begum; Gordon W. Young
- Web page: https://patentgrep.com/patent/US5703564A

## CPC

- G09F 19/02: incorporating moving display members
- G09F: DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS

## Abstract

A mobile advertising device having a rotating display unit suspended from a cord that is preferably supported from a wand attached to a shelf unit in a store. The display unit has a battery powered motor that rotates a drum having a surface on which graphics are displayed and the display unit may include lights to attract the attention of customers.

## Claims

### Claim 1

A mobile advertising device comprising:
a display unit having an inner housing with a drive motor in the inner housing, the drive motor having a power supply and an electronic controller means for operating said drive motor; an outer cylindrical graphic display structure encompassing the inner housing, wherein the display structure has a display surface substantially covering the inner housing, and wherein the drive motor has a drive shaft with means connecting the drive shaft to the outer display structure for rotating the outer display structure around the inner housing; and, suspension means connected to the inner housing for suspending the display unit from the support structure.

### Claim 2 (depends on 1)

The mobile advertising device of claim 1 wherein said suspension means comprises a suspension cord connected to said housing.

### Claim 3 (depends on 2)

The mobile advertising device of claim 2 including a wand having a distal end connected to the suspension cord and a base end connected to the support structure.

### Claim 4 (depends on 3)

The mobile advertising device of claim 3 wherein the base end includes a connector means for mounting the mobile advertising device to the support structure.

### Claim 5 (depends on 4)

The mobile advertising device of claim 4 wherein the support structure comprises a conventional marketplace shelf unit with a top, wherein the top includes a track and the connector means comprises a connector unit engageable in the track with means for moving the connector unit and connected display unit along the track.

### Claim 6 (depends on 5)

The mobile advertising device of claim 5 wherein said connector unit has means for securing said connector unit in a selected location in the track.

### Claim 7 (depends on 5)

The mobile advertising device of claim 5 herein the shelf unit has at least one shelf with a front edge and said wand has a length and orientation to position said display unit over the front edge of the shelf.

### Claim 8 (depends on 2)

The mobile advertising device of claim 2 wherein said suspension cord has means for connecting said suspension cord to a ceiling.

### Claim 9 (depends on 1)

The mobile advertising device of claim 1 wherein said housing includes light means for attracting the attention of a customer.

### Claim 10 (depends on 1)

The mobile advertising device of claim 1 wherein said drive motor is a low power pulse type motor.

### Claim 11 (depends on 1)

The mobile advertising device of claim 1 wherein said power supply comprises a battery pack.

### Claim 12 (depends on 1)

The mobile advertising device of claim 1 wherein said advertising device is used in combination with a remote electronic display and said controller means includes transmitter means for activating said remote electronic display.

### Claim 13 (depends on 12)

The mobile advertising device of claim 12 wherein said controller means includes electronic means for detecting the presence of a customer and activating said transmitter means to activate said remote electronic display when the presence of a customer is detected.