Article carrier reinforcing structure

An article carrier comprising bottom, top, side and end walls each having an inner surface interconnected to form an enclosure in which said top wall includes load bearing elements in which adjacent parts of said end walls are associated with said top wall, a pair of spaced apart hand hole openings are formed in said top wall, a reinforcing strip having cooperating end edges secured to the inner surface of said top wall and between said hand hole openings, fold lines between said top and end walls, end extensions projecting from each of said cooperating end edges of said reinforcing strip and folded along fold lines into flat face contacting relation with said inner surfaces of the adjacent end walls respectively and secured thereto, the tension between the outer surfaces of the fold lines between said end extensions and the cooperating end edges of said reinforcing strip having debossed channels and the adjacent inner surface of each carrier end wall having an embossed channel having an inner end and embossed areas of a lesser width than said debossed reinforcing channel so as to protrude inwardly and interact with torque relief slits thereby reducing the tension along the outer surfaces of said fold lines so as effectively to strengthen the load bearing elements of the carrier top wall.