Advertising display mounting device

An advertising display mounting device for attaching a shelftalker to a price channel comprising:

• a first clip means having,
• a slide having a plurality of first teeth disposed in a first surface of said slide facing away from the price channel, and
• a first clip mounted to a second surface of said slide facing towards the price channel;
• a second clip means having,
• a back plate,
• a second clip mounted to said back plate and facing the price channel,
• said back plate having a slot formed therein for slidably receiving said first clip means, said first clip means mounted for displacement relative to said second clip means,
• a cam mounted on said back plate to form a channel between said cam and said back plate, said channel oriented in substantially perpendicular relation to said slot in said back plate, and
• a threaded aperture formed in said cam;
• a locking slide formed for cooperation with said channel to allow said locking slide to mate with said first and second clip means, said locking slide having second teeth for cooperating with said first teeth to force said first and second clips in mounted relation with the price channel;
• a resilient connector means having,
• a spring, and
• a spring sheath encasing said spring for preventing extension of said spring beyond the limits of elastic deformation of said spring, said spring sheath having proximal and distal ends;
• a lock plate connected to said proximal end of said spring sheath to secure said resilient connector means to said lock plate, said lock plate having a first fastener aperture;
• a concave shroud having,
• a concave surface abutting said lock plate,
• a resilient connector slot for permitting passage of said resilient connector means through said shroud, and
• a second fastener aperture formed therethrough;
• and
• fastener means for insertion through said threaded aperture of said cam and said first and second fastener apertures of said lock plate and said shroud, respectively, to connect said shroud to said lock plate and said second clip means;
• the shelftalker being adapted to grip said distal end of said spring sheath to connect the shelftalker to said shroud.

A mounting device for removably attaching an object to a structure comprising:

• first means having,
• a slide having first teeth disposed on one surface of said slide, and
• a first clip mounted to said slide;
• second means having,
• a body having a slot formed therein, said slot formed to slidably receive said first clip for slidable movement with respect to said body, said body further having a channel formed therein oriented in substantially non-parallel relation to said slot, and
• a second clip mounted to said body for cooperating with said first means to engage the structure;
• slide means for insertion into said channel, said slide means having second teeth for cooperating with said first teeth of said first clip to force said first means and said second means into and out of engagement with the structure as said slide means is moved in said channel;
• and
• attachment means for connecting the object to said second means, wherein said attachment means includes,
• a spring for resiliently mounting the object with respect to said second means,
• a spring sheath engaging said spring for preventing extension of said spring beyond its limits of elastic deformation,
• a plate for connecting the object to said body of said second means, said plate being connected to said spring sheath,
• a shroud abutting said plate, and
• fastener means for connecting said shroud and said plate to said second means to connect the object to said second means.

A mounting device for removably attaching an object to a price channel structure comprising:

• first means including first teeth and a first clip;
• second means including a second clip for cooperating with said first clip to engage the price channel structure and a body having,
• a slot formed therein to receive said first means, and
• a channel formed therein and oriented in non-parallel relation to said slot;
• and
• slide means formed for sliding cooperation with said channel of said second means, said slide means including second teeth;
• and
• attachment means for connecting the object to said second means and including a resilient connector means;
• wherein said second teeth cooperate with said first teeth to force said first means and said second means into and out of engagement with the price channel structure, said first and second means being engaged with the price channel structure by moving said slide means in one direction along said channel and said first and second means being disengaged from the price channel structure by reversing the direction of movement of said slide means along said channel.

A mounting device for removably attaching an object to a structure comprising:

• first means adapted to engage the structure, said first means including,
• a slide having a first surface, a second surface, and first teeth disposed on said first surface of said slide, and
• a first clip mounted to said second surface of said slide and oriented in a substantially perpendicular direction in relation to an imaginary longitudinal axis along said slide;
• second means adapted to engage the structure including,
• a body having a slot formed therein for slidably receiving said first clip, said body further having a channel formed therein and oriented in substantially non-parallel relation to said slot, and
• a second clip mounted to said body for cooperating with said first means to engage the structure;
• locking slide means for positioning in said channel of said body, said locking slide means including second teeth;
• and
• resilient attachment means for connecting the object to said second means;
• wherein said second teeth communicate with said first teeth to force said first and second means into and out of engagement with the structure, said first and second means being engaged with the structure by moving said locking slide means in one direction along said channel, and said first and second means being disengaged from the structure by reversing the direction of movement of said slide along said channel.

A resiliently-mounted display for detachably mounting a display object to a structure comprising:

• a mounting device portion including,
• first means adapted to engage the structure and including first teeth,
• second means adapted to engage the structure and including a body having a slot formed therein to receive said first means and a channel formed therein and oriented in substantially non-parallel relation to said slot,
• slide means for sliding receipt by said channel, said slide means including second teeth wherein,
• said second teeth cooperate with said first teeth to force said first means and said second means into and out of engagement with the structure, said first and second means being engaged with the structure by moving said slide means in one direction along said channel and said first and second means being disengaged from the structure by reversing the direction of movement of said slide means along said channel;
• a display portion;
• and
• attachment means for attaching said display portion to said mounting device including,
• a resilient, bendable, substantially non-compressible element,
• an elastically deformable sheath snugly enclosing said resilient, bendable, substantially non-compressible element, and
• means for anchoring said display portion to said second means of said mounting device;
• wherein said sheath has a higher rate of cross-sectional area reduction than said resilient, bendable, substantially non-compressible element in response to an axial elongating stress applied between the ends of said sheath so as to maintain the display portion in axial relationship with respect to the structure while enabling the display portion to be flexed with respect to the structure.