Method and device for displaying advertisements on conveyors

A device for the displaying of advertisements on an item supporting conveyor having a horizontally curved section, a straight section, and non-overlapping, substantially horizontal, individually rotatable belt-plates which have adjacent curved contour sections and which pass along the curved and straight sections and which together form an item covering conveyor track, comprising:

• a poster carrying a message;
• means for securing said poster to a group off adjacent item supporting belt-plates;
• said poster being dimensioned and arranged so as to pass freely and without interfering with conveyor performance through the curved section of the conveyor track, and said poster includes a plurality of poster segments secured to respective ones of a plurality of the adjacent belt-plates, and said poster segments being dimensioned and arranged so as to move individually together with the underlying belt-plates to convey the message during either said horizontally curved section or said straight section of the conveyor track and to individually reorientate together with the underlying belt-plates in an essentially non-message conveying fashion during the other of said horizontally curved section or said straight section of the conveyor track;
• and
• wherein the poster segments of said poster have adjacent curved edges of the same curvature so as not to interfere with one another during travel along the conveyor track, and wherein the curvature of said poster segments conforms with the curved contour section of an individually rotatable underlying belt-plate such that said poster segments individually rotate with respect to each other as the individually rotatable belt-plates rotate and wherein said poster segments maintain an essentially co-planar relationship with respect to the underlying belt-plates and with respect to each other while said poster segments individually rotate together with the underlying belt-plates during travel through both said curved and straight sections.