Low pH mild personal cleansing bar with lathering mild synthetic surfactant and magnesium soap

Process for preparing a mild personal cleansing bar comprising the steps of:

• I. preparing a flake composition comprising:
• (A) from about 20% to about 50% lathering mild synthetic surfactant and from about 10% to about 50% of magnesium fatty acid soap;
• wherein the ratio of said lathering mild synthetic surfactant to said soap is from about 5:1 to about 0.4:1;
• wherein said lathering mild synthetic surfactant consists essentially of C.sub.12 to C.sub.14 alkyl chains;
• (B) from about 5% to about 40% non-soil-load diluent synthetic surfactant wherein said non-soil-load diluent synthetic surfactant consists essentially of C.sub.16 to C.sub.22 alkyl chains;
• and
• (C) from about 5% to about 20% of a wax;
• wherein said fatty acid soap is made from fatty acid having a titer of 40-75 and an Iodine Value of from zero to 15;
• and wherein said bar contains no more than about 1.4% of residual sodium soap;
• and
• II. forming said bar by plodding said flake composition and stamping cut plugs of said plodded composition into said personal cleansing bars.