Toothbrush

A toothbrush comprising:

• a brush head having at least one surface from which a plurality of bristles extend;
• a handle to be held by a user;
• a neck connecting the handle to said brush head formed of a thermoplastic material which softens to an inelastically deformable state when heated;
• a deformable reinforcement insert extending through said neck and projecting at least partially into the handle and the brush head, said insert remaining rigid when the thermoplastic material is heated to the softened state;
• wherein said neck may be inelastically deformed when temporarily heated allowing the angular orientation of said head relative to said handle to be varied allowing said user to choose any angle measured in the side elevation from 0.degree. to 45.degree. which is most comfortable, where 0.degree. represents a straight head, neck, handle orientation, said insert maintaining the selected shape until the neck has cooled sufficiently to harden.