Support bracket for signs and advertising displays

A support bracket arrangement for securing signs and advertising displays to a vertically disposed shelf gondola comprising:

• an adjustable clamp for securing the bracket to the gondola, said adjustable clamp comprising one L-shaped member secured over a second L-shaped member by a screw and wing nut combination with one of said L-shaped members having a slot to permit adjustment of the clamp to receive different sized gondolas, one of said one L-shaped members including a set screw positioned in a thread hole for engaging the gondola to secure the clamp thereagainst;
• a verticaly extending support for securing a sign thereon, said support comprising an inverted U-shaped wire loop which extends vertically along its entire length above the gondola and is attached at its ends to the other of said L-shaped member;
• a backing member attachable to a sign or display, said backing member comprising a channel having an inverted U-shaped portion dimensioned to snugly but slidably receive said inverted U-shaped wire loop such that said inverted U-shaped wire loop mateably engages said channel along said inverted U-shaped portion;
• whereby a sign attached to said backing member can be supported for display above said gondola at a predetermined height by the engagement of said inverted U-shaped portion of said channel with said inverted U-shaped wire loop.