Display and pull-out tray assemblies for integrated modular store fixture system

A pull-out tray assembly for use in an integrated modular store fixture system having at least two spaced apart parallel vertical members at the rear of the system with side surfaces facing each other and having a series of aligned holes therein, the assembly comprising:

• two side support elements, each having an inside face and means forming a slide channel sloping downwardly from a rear portion to a front portion of the assembly and means forming a detent along the slide channel at a lower front portion thereof, the rear portion having a vertical channel in the inside face with two spaced apart through holes to the outside faces, a C-shaped member having two arms extending from a connecting member, wherein the connecting member is received in the vertical channel and the two arms extend through the through holes and engage holes in vertical members of a system;
• a tubular member fixed to each said connecting member in parallel therewith;
• a stretcher member comprising a C-shaped elongated member having two arms configured to be received in the tubular members and a portion connecting the two arms;
• a tray having front and rear portions, two sides and a base and means forming two slide members at both sides and under the base of the tray and slidably received in the slide channels of two side support elements, wherein one slide member is disposed at the front portion at both sides and one slide member is disposed at the rear portion at both sides and wherein the slide members are resilient and each includes a rear portion parallel to the base and a front portion depending downwardly at an acute angle from the rear portion and having a leading edge coactive with the detent to prevent forward movement of the tray and manually bendable upwardly to move the leading edge above the detent and permit forward movement of the tray, whereby the tray is movable between a display position wherein the slide members at the front portion of the tray coact with the detents and a loading position wherein the slide members at the rear portion of the tray coact with the detents.