A process for preparing a water-insoluble disazo dye on a fiber, according to an azoic dyeing method, by bringing the fiber material, after its impregnation with a coupling component, into contact with the diazonium compound of an aromatic diamine in aqueous medium and coupling that bis-diazonium compound with the coupling component, which process comprises using as a bis-diazotizable diazo component a compound of the formula ##STR5## in which R is a straight-chain or branched alkyl of 3 to 5 carbon atoms or a (C.sub.1 -C.sub.3)-alkoxy-(C.sub.2 -C.sub.4)-alkyl having straight-chain and/or branched alkyls of in total 3 to 5 carbon atoms, and as the coupling component a compound of the formula ##STR6## in which Z is hydrogen, halogen or alkoxy of 1 to 4 carbon atoms, and aryl is phenyl or 1-naphthyl, or phenyl or 1-naphthyl substituted by 1, 2 or 3 substituents selected from the group consisting of halogen, nitro, alkyl of 1 to 4 carbon atoms and alkoxy of 1 to 4 carbon atoms, and carrying out the coupling reaction and dye formation on the fiber at a pH of between 4 and 10.