Copolyester primed polyester film

A self-supporting biaxially oriented polyethylene terephthalate film having a continuous copolyester primer coating on one or both sides thereof, said polyethylene terephthalate film prepared by melt extruding a substantially amorphous polyethylene terephthalate film and thereafter orienting the film by stretching in two directions and heat setting the film, said copolyester primer coating being applied to said film as an aqueous dispersion subsequent to stretching in one direction but prior to stretching in a mutually perpendicular direction, said copolyester primer coating consisting essentially of the polyester condensation product of the following monomers or their polyeser forming equivalents:

• (A) about 60 to 75 mole percent of terephthalic acid;
• (B) about 15 to 25 mole percent of at least one aliphatic dicarboxylic acid of the formula HOOC(CH.sub.2).sub.n COOH, wherein n ranges from about 1-11;
• (C) greater than from about 6 up to about 15 mole percent of at least one sulfomonomer containing an alkali metal sulfonate group attached to a dicarboxylic aromatic nucleus, and
• (D) stoichiometric quantities of about 100 mole percent of at least one copolymerizable aliphatic or cycloaliphatic alkylene glycol having about from 2 to 11 carbon atoms, said copolyester primed polyethylene terephthalate film having a printing ink composition applied directly to at least a portion of said primer coating, said printing ink composition comprising an aqueous or organic solvent based printing ink.