Apparatus and system for the display and selection of merchandise

In apparatus for the display and selection of merchandise, said merchandise having a plurality of identifying characteristics, said apparatus including:

• a display surface for displaying merchandise;
• multiple merchandise carrying means mounted to said display surface for carrying displayed merchandise, each of said merchandise carrying means carrying merchandise having common characteristics;
• multiple merchandise identifying indicia located on said merchandise, said identifying indicia being associated with merchandise having predetermined common characteristics;
• and
• an identifying placard having indicia generally identifying the merchandise displayed by said display surface;
• the improvement in selection means carried by said placard and comprising:
• multiple arrays of indicia, one of said arrays having a column of requirement indicia associated with one characteristic of the displayed merchandise,
• a second of said arrays including a column of requirement indicia associated with another characteristic of the displayed merchandise;
• and
• said multiple merchandise identifying indicia comprising permutations of the requirement indicia associated with the one characteristics of the displayed merchandise and the requirement indicia associated with the other characteristic of the displayed merchandise;
• whereby merchandise of predetermined characteristics can be selected from the displayed merchandise by locating the requirement indicia corresponding with each of the said predetermined characteristics among the respective arrays to determine the combination of requirement indicia which corresponds with the identifying indicia associated with the desired characteristics of the merchandise, and by selecting the merchandise identified by the merchandise identifying indicia.

In an apparatus for the display and selection of merchandise, and merchandise having a plurality of identifying characteristics, said apparatus including:

• a display surface for displaying merchandise;
• a multiple merchandise carrying means mounted to said display surface for carrying displayed merchandise, each of said merchandise carrying means carrying merchandise having common characteristics;
• multiple merchandise identifying indicia located proximate said merchandise, said identifying indicia being associated with predetermined common characteristics of the respective merchandise carried by said merchandise carrying means;
• and
• an identifying placard associated with said display surface and having indicia generally identifying the merchandise displayed by said display surface;
• the improvement comprising the provision of improved selection means carried by said placard and comprising:
• a first array having multiple actual size representations of one variable characteristic of the displayed merchandise and corresponding requirement indicia associated with said variations of said one characteristic of the displayed merchandise;
• a second array having multiple representations of another variable characteristic of the displayed merchandise and corresponding requirement indicia associated with said variations of said another characteristic of the displayed merchandise;
• and
• merchandise carried by said multiple merchandise carrying means and associated with said identifying indicia, said identifying indicia being a permutation of the requirement indicia associated with said one variable characteristic of the displayed merchandise and the requirement indicia associated with the other variable characteristic of the displayed merchandise, whereby said merchandise is identified and selected by the identification of the requirement indicia associated with the variable characteristics of the displayed merchandise.