Graphic merchandising gondola
AssigneeIDL Incorporated
InventorRobert H. Hackett
Life of this patent
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AssigneeIDL Incorporated
InventorRobert H. Hackett
Estimating the term…
A merchandising display gondola for floor mounting has been provided with an upright frame and at least one forwardly extending bottom support frame that has a lower, floor hugging, horizontal positioning. A pair of caster wheels are carried by a front end portion of the bottom frame, and a rounded, cross-extending, floor-engaging, tubular glide member is positioned adjacent a back end of the support frame. The glide member with the front casters positions the structure in a stable, supported position on the floor and enables an easy, manual gliding type of movement of the structure, when loaded or unloaded, from one position to another. The gondola is constructed of hollow, rounded tubular members of metal or reinforced plastic material for strength and weight saving purposes, and is provided with at least one pegboard panel, whereby numerous types of shelf, hook, article-carrying or positioning elements may be used. A colored masking design is applied to facing surfaces of the pegboard to screen its basic brownish or grayish drab, punchboard like appearance. The panels are removably mounted in order that the display may, from time to time, be adapted to show different pictorial representations.
In an improved merchandising gondola for mounting on a floor, a unitary frame structure of tubular construction having a horizontally extending floor-positioned bottom support frame of step-like construction and a backwardly positioned upright display frame, a cross-extending glide member in alignment with and connected to a lower end portion of said upright display frame and downwardly with respect to said bottom frame for engagement with the floor, and casters extending downwardly from said bottom frame in a forwardly spaced-apart relation with respect to said glide member for engaging the floor and with said glide member for retaining said frame structure in a stable easily moved position on the floor at which said upright frame is in a substantially straight vertically extending relation.
In an improved floor-positioned merchandising gondola for mounting a pegboard panel, a skeleton-like integral frame structure of demountable tubular construction having a vertically extending upright display frame for carrying the panel and also having opposed pairs of forwardly extending horizontal side rail portions and a pair of downwardly extending front leg portions in a spaced-apart relation defining a bottom support frame of step-like construction, a transverse horizontally extending rounded positioning member mounted on said frame structure in a downwardly offset relation with respect to a back end portion of said bottom support frame to provide a slidable engagement with the floor, and each said front leg portion having a downwardly extending caster wheel mounted thereon for engaging the floor on substantially the same plane as said positioning member and cooperating therewith for supporting said frame structure in a stable upright position and enabling easy manual movement of said structure along the floor.
In an improved floor-positioned merchandising gondola for mounting a pegboard panel for display purposes, an integral frame structure of tubular construction having a substantially planar vertically positioned upright display frame of substantially rectangular shape and at least one bottom support frame demountably extending horizontally outwardly from said upright display frame, said upright display frame having a cross-connecting horizontal member of rounded shape at its lower end adapted to engage the floor and serve as a supporting glide member, said glide member extending below a back end portion of said bottom support frame to position said frame at its back end in an upwardly spaced relation with respect to the floor, a pair of downwardly extending side-positioned tubular members carried forwardly of said bottom support frame, a pair of casters mounted in lower end portions of said pair of side-positioned tubular members to engage the floor below said bottom support frame and position an outer end portion of said frame in a spaced relation above the floor that is substantially the same as the spaced relation of its back end portion as provided by said glide member, and said glide member and pair of casters being adapted to position said upright display frame in a substantially straight vertical plane and said bottom support frame in a substantially horizontally extending plane, at least one substantially planar primary pegboard panel for said upright display frame, a substantially planar secondary board-like panel for said bottom support frame, means removably securing said primary panel in an upright supported relation on said upright display frame, means for removably securing said secondary panel on and over an upper side of said bottom frame, and colored masking designs on exposed faces of said primary and secondary panels to screen their basic appearance including hole portions of said pegboard panel and to project the designs upon observers.
In an improved merchandising gondola for mounting and moving along a floor, a unitary frame structure of tubular construction having a horizontally extending floor-positioned bottom support frame of step-like construction and a backwardly positioned upright display frame, a cross-extending glide member mounted on said frame structure in a downwardly offset relation with respect to an end portion of said bottom frame to provide a slidable engagement with the floor, said bottom frame having a pair of downwardly extending legs in a spaced relation at an opposite end portion thereof, and caster wheels mounted on said legs for engaging the floor on substantially the same plane as said glide member and cooperating therewith for retaining said frame structure in a stable easily moved upright position on the floor.
Dependencies are inferred from the claim text.