Vehicle trim element comprising a movable image-producing unit

A vehicle trim element comprising:

• a body comprising at least one first part;
• at least one semi-reflective blade extending facing an outer surface of the first part of the body between an inner face, facing the outer surface of the first part, and an outer face, opposite the inner face,
• at least one image-producing unit extending facing the outer face of the semi-reflective blade and arranged to emit light beams when the image-producing unit is activated,
• wherein the image-producing unit is movable with respect to the first part of the body and the semi-reflective blade between a reflection position, in which the light beams emitted by the image-producing unit are partly reflected on the outer face of the semi-reflective blade so that the reflected image is visible from outside the trim element, and at least one other position, different from the reflection position, in which the semi-reflective blade does not produce an image by reflection of light beams emitted by the image-producing unit.