Systems and method for linking cosmetic lip colors to emotions

A method performed by a computer system, the method comprising:

• receiving sensor data from sensors configured to measure a user's neurophysiological response to verbal stimuli in the form of an identified emotion presented to the user and visual stimuli in the form of cosmetic colors and an avatar presented to the user via a user interface,
• displaying representations of a set of available cosmetic colors to the user via the user interface;
• receiving user input indicating selection of a candidate cosmetic color from among the displayed set of available cosmetic colors displayed in the user interface;
• displaying to the user the avatar wearing a virtual cosmetic of the candidate cosmetic color;
• receiving user rating data responsive to display of the avatar wearing the virtual cosmetic of the candidate cosmetic color;
• and
• determining whether the candidate cosmetic color is associated with the identified emotion based on the user rating data and the sensor data.

A makeup palette generation system comprising:

• circuitry configured to generate one or more virtual objects forming part of color set, a shade set, a tint set, or a tone set on a command line user interface, a display, a graphical user interface, a menu driven user interface, a touch-sensitive display, a user input device, a user interface, or a system of interactive visual components;
• circuitry configured to acquire user-specific neurophysiological data responsive to the generated one or more virtual objects forming part of color set, a shade set, a tint set, or a tone set;
• circuitry configured to generate a makeup palette responsive to at least one input associated with a user-selected target emotion and the acquired user-specific neurophysiological response data;
• and
• circuitry configured to generate a makeup simulation on an avatar based on the makeup palette generated responsive to the at least one input associated with the user-selected target emotion and the acquired user-specific neurophysiological response data.