Graphical User Interface for Facilitating Transactions Onboard an Aircraft

A computer implemented method for facilitating destination specific transactions onboard an aircraft using a graphical user interface of an electronic device, comprising:

• determining a destination of a flight from flight context information obtained using an aircraft data bus, wherein the flight context information is from an aircraft information system located on the aircraft;
• identifying video content that is related to the destination of the flight;
• providing the video content for display in the graphical user interface with an embedded purchase element to display details for an offer available at the destination and to initiate an onboard transaction to purchase the offer available at the destination, wherein the embedded purchase element is displayed during at least a portion of playback of the video content in the graphical user interface;
• receiving a passenger-activation of the embedded purchase element in the video content displayed in the graphical user interface;
• and
• initiating the onboard transaction to accept the offer available at the destination in response to receiving the passenger-activation of the embedded purchase element in the video content displayed in the graphical user interface.

A non-transitory machine readable storage medium including instructions embodied thereon for facilitating destination specific transactions onboard an aircraft using a graphical user interface of an electronic device, wherein the instructions, when executed by at least one processor:

• determine a destination of a flight from flight context information obtained using an aircraft data bus, wherein the flight context information is from an aircraft information system located on the aircraft;
• identify video content that is related to the destination of the flight;
• provide the video content for display in the graphical user interface with an embedded purchase element to display details for an offer available at the destination and to initiate an onboard transaction to purchase the offer available at the destination, wherein the embedded purchase element is displayed during at least a portion of playback of the video content in the graphical user interface;
• receive a passenger-activation of the embedded purchase element in the video content displayed in the graphical user interface;
• and
• initiate the onboard transaction to accept the offer available at the destination in response to receiving the passenger-activation of the embedded purchase element in the video content displayed in the graphical user interface.