Use of On-Device Meter to Monitor Streaming-Media Exposure

A device comprising:

• a cellular-wireless communication interface;
• at least one processor;
• non-transitory data storage;
• program instructions stored in the non-transitory data storage and executable by the at least one processor to cause the device to carry out operations including:
• engaging in packet-data communications through a cellular-wireless connection between the cellular-wireless communication interface and a cellular access node,
• routing the packet-data communications through an on-device meter programmatically defined within the device, and
• using the on-device meter to detect, based on the packet-data communications, at least one streaming-media event including (i) a domain event associated with a streaming-media source and (ii) a bandwidth event associated with the domain event, and
• reporting the at least one detected streaming-media event to a media-measurement platform.

Non-transitory computer-readable storage having stored thereon program instructions executable by at least one processor of a device to cause the device to carry out operations comprising:

• engaging in packet-data communications through a cellular-wireless connection between the device and a cellular access node;
• routing the packet-data communications through an on-device meter programmatically defined within the device;
• and
• using the on-device meter to detect, based on the packet-data communications, at least one streaming-media event including (i) a domain event associated with a streaming-media source and (ii) a bandwidth event associated with the domain event;
• and
• reporting the at least one detected streaming-media event to a media-measurement platform.