Systems for caller identification and associated methods

A communications system comprising:

• one or more processors coupled to memory, wherein the one or more processors are collectively operable to execute a communications environment, and the communications environment is operable to:
• receive a request to place an outbound call from an outbound telephone number to a specified telephone number;
• assign a caller identification number from a set of caller identification numbers to the outbound call based on one or more criterion associated with at least one prior call relating to the specified telephone number, wherein the caller identification number differs from the outbound telephone number;
• and
• place the outbound call from the outbound telephone number to the specified telephone number using the assigned caller identification number.