Methods and apparatus for decentralized content measurement
AssigneeThe Nielsen Company (US), LLC
InventorsSudheer Thota, John Charles Peiffer
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Abstract
Methods, apparatus, systems and articles of manufacture are disclosed for encoding a watermark using a multichain blockchain. An example apparatus disclosed herein includes permission manager circuitry to detect a request from a requesting device, the request for watermark payload elements to encode in a media asset and blockchain client interface circuitry to allocate, via a first transaction on a blockchain maintained by a blockchain network, the water payload elements.
Claims20
A computing system comprising a processor and a memory, the computing system configured to perform a set of acts comprising:
- generating, by a blockchain client of the computing system, a blockchain of a multichain system for a source identifier associated with a media broadcaster device;
- detecting a watermark payload request from a blockchain client of the media broadcaster device, the watermark payload request seeking time in content codes to encode in a media asset;
- and
- based on detecting the watermark payload request from the blockchain client of the media broadcaster device, allocating, by the blockchain client of the computing system to the blockchain client of the media broadcaster device via a transaction on the blockchain, a set of time in content codes for the source identifier.
A method comprising:
- generating, by a blockchain client of a computing system, a blockchain of a multichain system for a source identifier associated with a media broadcaster device;
- detecting, by the blockchain client, a watermark payload request from a blockchain client of the media broadcaster device, the watermark payload request seeking time in content codes to encode in a media asset;
- and
- based on detecting the watermark payload request from the blockchain client of the media broadcaster device, allocating, by the blockchain client of the computing system to the blockchain client of the media broadcaster device via a transaction on the blockchain, a set of time in content codes for the source identifier.
A non-transitory computer-readable storage medium having stored thereon instructions that, upon execution by a computing system, cause the computing system to perform a set of acts comprising:
- generating, by a blockchain client of the computing system, a blockchain of a multichain system for a source identifier associated with a media broadcaster device;
- detecting a watermark payload request from a blockchain client of the media broadcaster device, the watermark payload request seeking time in content codes to encode in a media asset;
- and
- based on detecting the watermark payload request from the blockchain client of the media broadcaster device, allocating, by the blockchain client of the computing system to the blockchain client of the media broadcaster device via a transaction on the blockchain, a set of time in content codes for the source identifier.
Dependencies are inferred from the claim text.