Techniques for generating an augmented reality / virtual reality travel itinerary

A system for providing an immersive simulation of an itinerary, the system comprising:

• memory storing instructions;
• and
• one or more processors communicatively coupled to a network and configured to execute the instructions to:
• acquire historical transaction data of a financial account;
• provide the historical transaction data to an enterprise artificial intelligence (AI) platform to generate one or more personalized recommendations for the itinerary based on the historical transaction data;
• receive triggering data indicating a transaction of the financial account for a product and/or service;
• generate the immersive simulation including the one or more personalized recommendations, the immersive simulation including a simulation program of the product and/or service that is at least one of a Virtual Reality program, an Augmented Reality program, and a Mixed Reality program;
• generate a link to the immersive simulation that is executable by a device;
• and
• provide at least one package over the network, the at least one package including the link and a cost associated with the itinerary.