Optimizing pallet location in a warehouse

A system for managing a plurality of items in a facility, the system comprising:

• warehouse equipment configured to move a plurality of items around the facility to respective storage locations;
• and
• a computer system including one or more processors and memory storing instructions that, when executed, cause the one or more processors to perform operations comprising:
• receiving data about an item to be stored in the facility;
• determining, based on processing the received data, a seasonality of the item to be stored in the facility;
• determining, based on the seasonality of the item and historical data for the facility, an expected storage duration of the item;
• identifying a storage location for the item based on the seasonality and the expected storage duration of the item;
• generating instructions to move the item from a current location of the item to the identified storage location;
• and
• returning the instructions to the warehouse equipment,
• wherein the warehouse equipment is configured to receive and execute the instructions, wherein executing the instructions causes the warehouse equipment to automatically move the item from the current location of the item to the identified storage location in the facility.