Method for displaying content of mobility by identification of riding target, and apparatus implementing the same

A display device provided in a mobility, the display device comprising:

• a network interface configured to communicate with an external device;
• a display configured to display an image;
• one or more processors;
• a memory configured to load a computer program executed by the processor;
• and
• a storage configured to store the computer program,
• wherein the computer program includes instructions for performing:
• an operation of determining whether the mobility dispatched according to a call request of a user has entered within a critical distance with respect to a location specified by the user;
• and
• an operation of displaying content related to a riding target on a screen of the display device when the riding target registered by the user is identified using an image sensor mounted on the mobility, when it is determined that the mobility has entered within the critical distance, and
• the riding target and the user are different.