Image display apparatus and server

An image display apparatus comprising:

• a display;
• a content receiving device configured to receive a program guide, including a combination of real-time content and non-real-time content, from an external mobile terminal or a server, or to receive real-time content or non-real-time content from the server or a content provider;
• and
• a signal processing device configured to display the real-time content or the non-real-time content based on the program guide received by the content receiving device.

A server comprising:

• a transceiver configured to exchange data with an image display apparatus or a mobile terminal;
• a memory configured to store viewing history information from the image display apparatus or the mobile terminal;
• and
• a processor configured to generate a program guide including a combination of real-time content information and non-real-time content information based on the viewing history information from the image display apparatus or the mobile terminal,
• wherein the transceiver is configured to transmit the generated program guide to the image display apparatus or the mobile terminal.