System and Method for Updating Electronic Content By Selectively Replacing Virtual 3D Objects

A system comprising:

• a processor;
• at least one communications module to communicate with an input module of a user device;
• and
• at least one memory, the at least one memory comprising computer executable instructions that, when executed by the at least one processor, causes the system to:
• present augmented reality (AR) content, the presented AR content showing a set of objects, at least some of the objects of the set of objects being rendered 3D objects;
• receive an input identifying one of the objects of the set of objects;
• and
• responsive to the input, provide updated AR content, the updated AR content replacing at least one of the objects with a different rendered 3D object, wherein the replaced at least one of the objects is determined based on the identified one of the objects of the set of objects.

A computer readable medium comprising computer executable instructions that when executed by a processor, cause the processor to execute instructions for:

• presenting augmented reality (AR) content, the presented AR content showing a set of objects, at least some of the objects of the set of objects being rendered 3D objects;
• receiving an input identifying one of the objects of the set of objects;
• and
• responsive to the input, providing updated AR content, the updated AR content replacing at least one of the objects with a different rendered 3D object, wherein the replaced at least one of the objects is determined based on the identified one of the objects of the set of objects.