Top water fishing lure apparatus

A top water fishing lure apparatus comprising:

• a generally heart-shaped blade comprising:
• a generally rectangular portion defining a planar surface, the planar surface comprising at least one wire connecting portion,
• a first rounded portion disposed on a first side of the generally rectangular portion,
• a second rounded portion disposed on a second side of the generally rectangular portion, and
• a corner opposite the first rounded portion and the second rounded portion, the corner being curved orthogonally from the planar surface of the blade,
• wherein the first rounded portion curves orthogonally from the planar surface,
• wherein the second rounded portion curves orthogonally from the planar surface and opposite from the first rounded portion,
• wherein the blade is configured to secure to a top segment of a blade wire via a wire securing portion;
• the blade wire comprising:
• the top segment comprising a wire cap secured on a first distal end of the top segment, the wire cap being configured to prevent linear translation of the blade, and
• a securing segment oriented at a generally ninety-degree angle from the top segment;
• a sleeve securing to the following:
• the securing segment of the blade wire, and
• a top hook module wire,
• wherein the top segment is oriented above the sleeve;
• and
• a bait module comprising:
• a bait wire comprising:
• a top bait wire segment secured to the sleeve on a distal end of the top bait wire segment,
• a bottom bait wire segment comprising:
• a flexible curved portion disposed at a first distal end of the bottom bait wire segment and shaped such that a bell, in an “off” position, is secured within the flexible curved portion,
• a hook assembly disposed at a second distal end of the bottom bait wire segment, and
• the bell disposed, while in an “on” position, between the flexible curved portion and the hook assembly, the bell comprising a bell aperture allowing translational movement of the bell along the length of the bottom bait wire segment,
• wherein in the “on” position, the blade is configured to contact the bell during a rotation of the blade.

A top water fishing lure apparatus comprising:

• a generally heart-shaped blade comprising:
• a generally rectangular portion defining a planar surface, the planar surface comprising at least one wire connecting portion,
• a first rounded portion disposed on a first side of the generally rectangular portion,
• a second rounded portion disposed on a second side of the generally rectangular portion, and
• a corner opposite the first rounded portion and the second rounded portion, the corner being curved orthogonally from the planar surface of the blade,
• wherein the first rounded portion curves orthogonally from the planar surface,
• wherein the second rounded portion curves orthogonally from the planar surface and opposite from the first rounded portion,
• wherein the blade is configured to secure to a top segment of a wire via a wire securing portion;
• and
• the wire comprising:
• the top segment comprising a wire cap secured on a first distal end of the top segment, the wire cap being configured to prevent linear translation of the blade along the length of the top segment,
• a middle segment disposed between the top segment and a bottom segment, and
• the bottom segment comprising:
• a flexible curved portion disposed at a first distal end of the bottom segment and shaped such that a bell, in an “off” position, is secured within the flexible curved portion,
• a hook assembly disposed at a second distal end of the bottom segment, and
• the bell disposed, while in an “on” position, between the flexible curved portion and the hook assembly, the bell comprising a bell aperture allowing translational movement of the bell along the length of the bottom segment,
• wherein in the “on” position, the blade is configured to contact the bell during a rotation of the blade.