System For Capturing And Analyzing First Party Data Of A User For Use On An Autonomous Vehicle Advertising Or Content Platform

A method for capturing and analyzing first party data of a user for use on an autonomous vehicle digital content platform:

• (a) downloading a mobile software application on a mobile device by the user;
• (b) collecting first party data of the user on the mobile device through the mobile software application;
• (c) ordering a self-driving vehicle with the mobile software application, wherein the mobile software application communicates first party data of the user to the self-driving vehicle;
• (d) calculating the route from the self-driving vehicle to the user;
• (e) generating instructions for the self-driving vehicle to follow directions to the user, wherein the self driving vehicle comprises a computing processor comprising executable software for receiving said instructions, wherein the processor is communicatively coupled with a data storage device;
• (f) capturing data from and monitoring the surrounding environment of the self-driving vehicle as it progresses to the user from a first plurality of sensors, wherein the first plurality of sensors is communicatively coupled with the computing processor and the data storage device;
• (g) capturing data from and monitoring the internal drive systems of the self-driving vehicle as it progresses towards the user from a second plurality of sensors, wherein the second plurality of sensors is communicatively coupled with the computing processor and the data storage device;
• (h) controlling the driving functions of the self-driving vehicle with the data captured from the first and second plurality of sensors received by the computing processor;
• (i) displaying a plurality of digital content on an external video screen, wherein the external video screen is communicatively coupled with the computing processor and the data storage device;
• (j) capturing radiation reflected from objects along a particular field-of-view around and external to the self-driving vehicle with a plurality of intelligent radiation sensors, wherein the plurality of intelligent radiation sensors is communicatively coupled with the computing processor and the data storage device;
• (k) identifying the user from the reflected radiation in the particular field-of-view around and external to the self-driving vehicle from the data captured from the plurality of intelligent radiation sensors on the computing processor;
• (l) calculating which digital content from the plurality of digital content to display on the external video screen based on the first party data of the user;
• and
• (m) generating a plurality of digital content impressions from the plurality of digital content once the self-driving vehicle is proximate to the user.