Enabling influencer-driven commerce that tracks and attributes multiple influencer contributions and distributes available fees

A system comprising one or more processors, and a non-transitory computer-readable medium including one or more sequences of instructions that, when executed by the one or more processors, cause the system to perform operations comprising:

• generating a first digital media identifier related to a first user account;
• storing data associated with a provenance of the first digital media identifier;
• and
• receiving data indicating an interaction on a remote software platform by a second user account with a publication of the first digital media identifier on the remote software platform.

A computer program product comprising a non-transitory computer-readable medium having a computer-readable program code embodied therein to be executed by one or more processors, the program code including instructions to:

• generating a first digital media identifier related to a first user account;
• storing data associated with a provenance of the first digital media identifier;
• and
• receiving data indicating an interaction on a remote software platform by a second user account with a publication of the first digital media identifier on the remote software platform.

A system comprising one or more processors, and a non-transitory computer-readable medium including one or more sequences of instructions that, when executed by the one or more processors, cause the system to perform operations comprising:

• receiving, at an attribution software platform, a request from a first user account of the attribution software platform for generation of a first digital media identifier that references product data accessible via the attribution software platform;
• generating, by the attribution software platform, the first digital media identifier with at least one encoded portion representing the first user account and at least one encoded portion identifying the product data;
• storing, by the attribution software platform, at a first location in a persistent ledger, the first digital media identifier in association with provenance data,
• receiving, at an attribution software platform, an indication of an interaction with a publication of an instance of the first digital media identifier at a first remote social network software platform, the digital media identifier published on the first remote social network software platform by a first social network user account that corresponds to the first user account;
• determining, by the attribution software platform, the interaction is associated with a second social network user account that corresponds to a second user account of the attribution software platform;
• detecting at the attribution software platform, the interaction is associated with a request from the second user account for generation of a second digital media identifier that references the product data;
• generating, by the attribution software platform, the second digital media identifier with at least one encoded portion representing the second user account and at least one encoded portion identifying the first digital media identifier, the first location in the persistent ledger referenceable by a decoded portion of the second digital media identifier that identifies the first digital media identifier;
• and
• storing, by the attribution software platform, at a second location in the persistent ledger, the second digital media identifier in association with second provenance data.