Multisource client attribution

A system comprising:

• a hardware server computing device comprising a processor and a non-transitory computer readable storage medium storing program code executable by the processor to perform operations comprising:
• monitoring requests for a website over a data network, voice calls associated with the website, and user form interactions associated with the website;
• in response to requests for the website from hardware computing devices for users, determining sources from which the users arrived at the website and associating the sources with the users;
• in response to receiving voice calls from hardware computing devices for the users, associating one or more data elements of the voice calls with the users;
• in response to detecting user form interactions from hardware computing devices for the users, associating data of the user form interactions with the users;
• and
• presenting a graphical user interface to a different user associated with the website on an electronic display device, the graphical user interface comprising the sources associated with the users, the one or more data elements of the voice calls with the users, the data of the user form interactions with the users, and one or more user interface elements enabling the different user to perform one or more actions related to the users;
• and
• a plurality of client attribution modules executing on hardware computing devices for the users, the client attribution modules configured to store one or more of the sources associated with the users, the one or more data elements of the voice calls with the users, and the data of the user form interactions with the users in local non-transitory computer readable storage mediums and to periodically upload the one or more of the sources associated with the users, the one or more data elements of the voice calls with the users, and the data of the user form interactions with the users to the non-transitory computer readable storage medium of the server computing device in response to one or more trigger events.

An apparatus comprising:

• means for monitoring requests for a website over a data network, voice calls associated with the website, and user form interactions associated with the website;
• means for determining, in response to requests for the website from hardware computing devices for users, sources from which the users arrived at the website and associating the sources with the users;
• means for associating, in response to receiving voice calls from hardware computing devices for the users, one or more data elements of the voice calls with the users;
• means for associating, in response to detecting user form interactions from hardware computing devices for the users, data of the user form interactions with the users;
• and
• means for presenting a graphical user interface to a different user associated with the website on an electronic display device, the graphical user interface comprising the sources associated with the users, the one or more data elements of the voice calls with the users, the data of the user form interactions with the users, and one or more user interface elements enabling the different user to perform one or more actions related to the users.