System and Method for Conducting Social Engineering Red Team Campaigns

A computer implemented method for facilitating social engineering campaigns, the method comprising:

• receiving at least one item of metadata for a first fictional persona;
• generating, using at least one trained model, at least one other item of metadata for the fictional persona conforming to metadata received;
• maintaining at least one database comprising:
• metadata for a plurality of fictional personas, including the first fictional persona;
• metadata for a plurality of potential targets;
• information for a plurality of social engineering campaigns, including a plurality of campaign scenarios;
• and
• information regarding social engineering successes with respect to at least one of:
• at least one fictional persona, at least one potential target, at least one social engineering campaign, or a combination thereof;
• receiving a selection of a campaign scenario from the plurality of campaign scenarios;
• receiving a selection of at least one of the plurality of potential targets;
• selecting at least one of the plurality of fictional personas for use in a social engineering campaign using the at least one trained model, the selection based on an expected effectiveness of the at least one of the plurality of fictional personas with respect to the selected at least one of the plurality of potential targets, the at least one trained model trained with respect to expected effectiveness using as input:
• metadata for a plurality of potential targets and success information associated therewith as input;
• metadata for a plurality of fictional personas and success information associated therewith;
• campaign parameters for a plurality of campaigns and success information associated therewith;
• populating a communication template associated with the selected campaign scenario with metadata for a selected target and a selected fictional persona;
• sending a communication using the populated communication template to the selected target;
• and
• tracking interactions with the selected target.