Mobile media pause and resume
AssigneeDirectv, LLC
InventorsKavi Maharajh, Bart MacNeil, Torin Walker
Life of this patent
Estimating the term…
Abstract
In embodiments, the present invention provides a method and system for managing playback of content delivered to a mobile device with a pause and resume functionality. The method and system including receiving delivered content on a mobile device, initiating playback of the delivered content, pausing playback of the content being delivered to the mobile device in response to an action and resuming delivery of the content upon a request.
Claims20
A device, comprising:
- a processing system including a processor;
- and
- a memory that stores executable instructions that, when executed by the processing system, facilitate performance of operations, comprising:
- pausing delivery of video content to a first mobile device over a first wireless network, responsive to a communication interruption between the device and the first mobile device and without a user of the first mobile device taking any action;
- determining that a first advertisement had been presented in a portion of the video content at the first mobile device before the pausing and that a duration of time since the pausing and after presentation of the first advertisement exceeds a predetermined duration of play time between advertisements;
- responsive to the determining:
- delivering a second advertisement to a second mobile device over a second wireless network, the second advertisement selected according to creative content provider preferences and advertisement placement demand associated with the creative content;
- and
- resuming delivery of the video content to the second mobile device over the second wireless network, the second advertisement being presented at the second mobile device prior to the video content being resumed at the second mobile device.
A non-transitory, machine-readable medium, comprising executable instructions that, when executed by a processing system including a processor, facilitate performance of operations, the operations comprising:
- pausing delivery of video content to a first mobile device over a first wireless network, responsive to a communication interruption between the processing system and the first mobile device and without a user of the first mobile device taking any action;
- determining that a first advertisement had been presented in a portion of the video content at the first mobile device before the pausing and that a duration of time since the pausing and after presentation of the first advertisement exceeds a duration of play time between advertisements;
- responsive to the determining:
- delivering a second advertisement to a second mobile device over a second wireless network, the second advertisement selected according to creative content provider preferences and advertisement placement demand associated with the creative content;
- and
- resuming delivery of the video content to the second mobile device over the second wireless network, the second advertisement presented at the second mobile device prior to the video content being resumed at the second mobile device.
A method, comprising:
- pausing, by a processing system including a processor, delivery of video content to a first mobile device over a first wireless network, responsive to an interruption in communication between the processing system and the first mobile device and without a user of the first mobile device taking any action;
- determining, by the processing system, that a duration of time since a first advertisement presented in a portion of the video content before the pausing exceeds a predetermined duration of play time between advertisements;
- delivering, by the processing system and responsive to the determining, a second advertisement to a second mobile device over a second wireless network, the second advertisement selected according to creative content provider preferences and advertisement placement demand associated with the creative content;
- and
- resuming, by the processing system, delivery of the video content to the second mobile device over the second wireless network, the second advertisement being presented at the second mobile device prior to the video content being resumed at the second mobile device.
Dependencies are inferred from the claim text.