System, method and user interfaces and data structures in a cross-platform facility for providing content generation tools and consumer experience

A method for facilitating content generation and consumer engagement related to sale of goods or services in a system comprising a central server and connected database in electrical communication with a plurality of remote user-operated devices, the method comprising:

• storing on a database information and content related to product/service offerings, including user records, user generated content, and product/service records;
• at a first time establishing a first connection between a central server and a first remote device via an influencer portal, the first remote device being associated with a first user, the first user being an influencer-type user;
• associating a first user record with the first user and storing the first user record on the database;
• transmitting for display at the first remote device a user interface adapted to enable the first user to input information related to a “first look”;
• receiving from the first remote device a first set of content related to the first look, the first set of content being created by the first user and including a first product/service associated with a product/service record stored in the database;
• and
• assigning a unique identifier to the first look, storing the unique identifier and the first set of content in the database and associating the first look and the first set of content with the first user record;
• at a second time establishing a second connection between the central server and a second remote device, the second remote device being associated with a second user, the second user being a consumer-type user;
• and
• transmitting for display at the second remote device via a user interface a plurality of images associated with a plurality of looks including the first look and a set of user selectable elements for selecting/deselecting presented images and associated looks.