Product exploration-based promotion
AssigneeInternational Business Machines Corporation
InventorsYedendra Shrinivasan, Krishna Chaitanya Ratakonda, Rakesh Mohan
Life of this patent
Estimating the term…
Abstract
An example operation may include one or more of detecting, by a promotion processor node, a delivery of a trade promotion token by a retailer node on a blockchain, and executing, by the promotion processor node, a smart contract to: apply the trade promotion token to a purchase item and transfer incentive assets based on the trade promotion token to the retailer node and to a corresponding manufacturer node.
Claims20
A system, comprising:
- a processor;
- a memory on which are stored machine readable instructions that when executed by the processor, cause the processor to:
- automatically provide a trade promotion token to a wallet application of a consumer node based on exploration of product data by the consumer node;
- detect delivery of the trade promotion token by a retailer node on a blockchain;
- and
- automatically apply an incentive of the trade promotion token to a purchase item of the wallet application, and transfer incentive assets based on the trade promotion token to the retailer node and to a corresponding manufacturer node.
A method, comprising:
- automatically providing, by a promotion processor node, a trade promotion token to a wallet application of a consumer node based on exploration of product data by the consumer node;
- detecting, by the promotion processor node, delivery of the trade promotion token by a retailer node on a blockchain;
- automatically applying, by the promotion processor node, an incentive of the trade promotion token to a purchase item of the wallet application, and transferring incentive assets based on the trade promotion token to the retailer node and to a corresponding manufacturer node.
A non-transitory computer readable medium comprising instructions, that when read by a processor, cause the processor to perform:
- automatically providing a trade promotion token to a wallet application of a consumer node based on exploration of product data by the consumer node;
- detecting a delivery of the trade promotion token by a retailer node on the blockchain;
- and
- automatically applying an incentive of the trade promotion token to a purchase item of the wallet application, and transferring incentive assets based on the trade promotion token to the retailer node and to a corresponding manufacturer node.
Dependencies are inferred from the claim text.