Generating behavioral profiles

A system comprising:

• at least one processor;
• and
• at least one memory storing instructions that, when executed, cause the at least one processor to:
• receive data associated with first online interactions actually performed during a predetermined time period;
• generate, via a machine learning model for each of a plurality of different personas, data associated with second online interactions that simulate Internet traffic;
• select a plurality of the received data associated with the first online interactions that matches the generated data associated with the second online interactions of one or more of the personas;
• replace the generated data associated with the second online interactions of the one or more personas with the selected data;
• and
• output the one or more personas with the replaced data.

A non-transitory, computer-readable medium storing instructions that, when executed, cause:

• receiving data associated with first online interactions actually performed during a predetermined time period;
• generating, via a machine learning model for each of a plurality of different personas, data associated with second online interactions that simulate Internet traffic;
• selecting a plurality of the received data associated with the first online interactions that matches the generated data associated with the second online interactions of one or more of the personas;
• replacing the generated data associated with the second online interactions of the one or more personas with the selected data;
• and
• outputting the one or more personas with the replaced data.