Organic Light-Emitting Diode Display Device and Driving Method Thereof

An organic light-emitting diode display device, comprising:

• a display panel in which pixels adjacent to each other along a direction of a gate line are paired and arranged to share a single data line in pixel areas defined by a plurality of gate lines and a plurality of data lines;
• a gate driver configured to consecutively supply a gate-on signal to the plurality of gate lines;
• a data driver configured to output a data voltage to data voltage output channels on a basis of an arrangement of pixels of the display panel such that the data voltage is alternately supplied to the pixels adjacent to each other;
• a data switcher configured to alternately select a data line and to electrically connect the data line with the data voltage output channel of the data driver such that the data voltage is alternately supplied to data lines adjacent to each other among the plurality of data lines;
• and
• a timing controller configured to respectively generate a first selection signal and a second selection signal for selecting each of the plurality of data lines, and gate control signals and data control signals, and to supply the gate control signals and data control signals to the data switcher, the gate driver, and the data driver.