US 2020/0090128 A1Published application

Systems and methods for determining completion of and transmitting campaign-related content

AssigneeServiceNow, Inc.

InventorsCorey Daniel Leamon, Lucinda Kathryn Foss, Robert Robles Wallace, Thomas Gerald O'Neill, Nicholas Lawrence

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Abstract

The present approach relates to independently tracking individual progress of campaign-related activities part of a campaign respectively associated with a plurality of individuals. Embodiments disclosed herein include marking as complete a campaign-related activity in response to completion of the campaign-related activity by a first set of individuals, marking as incomplete an outstanding campaign-related activity in response to determining that a second set of individuals has not engaged with or completed the outstanding campaign-related activity, and then assigning subsequent campaign-related content to the individual based on whether the campaign-related activity was completed or not. For example, the second set of individuals who have not completed the campaign-related activity may each be sent a reminder notification, such as an email reminder, while the first set of individuals who have completed the campaign-related activity may receive a subsequent campaign-related content for completion.

Claims20

Dependent claims

A system, comprising:

one or more client instances hosted by a platform, wherein the one or more client instances are accessible by one or more remote client networks, and wherein the system is configured to perform operations comprising:
retrieving data regarding a campaign from one or more databases accessible by the one or more client instances, wherein the campaign comprises one or more campaign-related activities to be performed by each individual of a group;
marking as incomplete the one or more campaign-related activities not performed by respective individuals of the group and marking as complete the one or more campaign-related activities performed by the respective individuals of the group;
determining first subsequent campaign-related content for a first set of individuals in response to determining that the first set of individuals have engaged with the one or more campaign-related activities;
determining second subsequent campaign-related content for a second set of individuals in response to determining that the second set of individuals have not engaged with the one or more campaign-related activities;
and
presenting the first subsequent campaign-related content to the first set of individuals and the second subsequent campaign-related content to the second set of individuals based on the determinations.

4 more elements

A processor-implemented method, comprising:

retrieving data regarding a campaign from one or more databases accessible by one or more client instances accessible by one or more remote client networks, wherein the campaign comprises one or more campaign-related activities to be performed by each individual of a group;
marking as incomplete the one or more campaign-related activities not performed by respective individuals of the group and marking as complete the one or more campaign-related activities performed by the respective individuals of the group;
determining first subsequent campaign-related content for a first set of individuals in response to determining that the first set of individuals has not engaged with the one or more campaign-related activities;
determining second subsequent campaign-related content for a second set of individuals in response to determining that the second set of individuals has engaged with the one or more campaign-related activities;
and
presenting the first subsequent campaign-related content to the first set of individuals and the second subsequent campaign-related content to the second set of individuals based on the determinations.

3 more elements

A tangible, non-transitory, machine-readable medium, comprising machine-readable instructions, wherein the machine-readable instructions, when executed by one or more processors cause the one or more processors to:

retrieve data regarding a campaign from one or more databases accessible by one or more client instances accessible by one or more remote client networks, wherein the campaign comprises one or more campaign-related activities to be performed by each individual of a group;
mark as incomplete the one or more campaign-related activities not performed by respective individuals of the group and mark as complete the one or more campaign-related activities performed by respective individuals of the group;
determine first subsequent campaign-related content for a first set of individuals in response to determining that the first set of individuals has not engaged with the one or more campaign-related activities;
determine second subsequent campaign-related content for a second set of individuals in response to determining that the second set of individuals has engaged with the one or more campaign-related activities and
present the first subsequent campaign-related content to the first set of individuals, outputting the second subsequent campaign-related content to the second set of individuals based on the determinations.

2 more elements

Dependencies are inferred from the claim text.