Systems and methods for detecting, analyzing, and evaluating interaction paths

A system for generating an interaction path details from a plurality of user interactions, the system comprising:

• a storage device configured to store user interaction records;
• control circuitry configured to:
• retrieve a time threshold, wherein the time threshold is an amount of time used in determining whether two consecutive interactions are in one interaction path;
• retrieve, from the storage device, a plurality of user interaction records, wherein each user interaction record comprises a timestamp;
• sort the plurality of user interaction records based on the timestamp in each user interaction record;
• identify a path-start record from the plurality of user interaction records, wherein the difference between the timestamp in the path-start record and the timestamp of a user interaction record immediately before the path-start record exceeds the time threshold;
• identify a path-end record from the plurality of user interaction records, wherein the difference between the timestamp in the path-end record and the timestamp of a user interaction record immediately after the path-end record exceeds the time threshold;
• create an interaction path record comprising the path-start record, the path-end record, and a plurality of user interaction records between the path-start record and the path-end record;
• store the interaction path record;
• and
• generate, for display, a user interface to display details of the interaction path record.