Location-based content delivery to vehicles

A method, comprising:

• obtaining, by a LiFi transceiver unit, a vehicle identifier that identifies a vehicle;
• providing, by the LiFi transceiver unit and to a server, the vehicle identifier using an internet protocol network, wherein the server is configured to determine a location of the vehicle based on the vehicle identifier and an identity of the LiFi transceiver unit that provided the vehicle identifier;
• receiving, by the LiFi transceiver unit and from the server, the location of the vehicle and location-based content;
• encoding, by the LiFi transceiver unit, the location-based content into multiple light signals;
• and
• providing, by the LiFi transceiver unit, the encoded location-based content to the vehicle using the location of the vehicle.

A non-transitory computer-readable medium storing software comprising instructions executable by one or more computers which, upon such execution, cause the one or more computers to perform operations comprising:

• obtaining, by a LiFi transceiver unit, a vehicle identifier that identifies a vehicle;
• providing, by the LiFi transceiver unit and to a server, the vehicle identifier using an internet protocol network, wherein the server is configured to determine a location of the vehicle based on the vehicle identifier and an identity of the LiFi transceiver unit that provided the vehicle identifier;
• receiving, by the LiFi transceiver unit and from the server, the location of the vehicle and location-based content;
• encoding, by the LiFi transceiver unit, the location-based content into multiple light signals;
• and
• providing, by the LiFi transceiver unit, the encoded location-based content to the vehicle using the location of the vehicle.