Management of media content for caller ids on mobile computing devices

A method comprising:

• detecting initiation of a call from a caller to a recipient, wherein the call causes visual caller ID content to be accessible to a visual caller ID application executing on a call-receiving device of the recipient;
• pausing delivery of the call until a call delivery signal is detected;
• while pausing delivery of the call, presenting a visual caller ID configuration user interface on a call-originating device of the caller, the visual caller ID configuration user interface facilitating providing the visual caller ID content for the call by enabling selection from a plurality of visual caller ID content options to the caller, wherein the visual caller ID content options include:
• existing content, at least one alternate content, and generation of content via a camera function of the call-originating device;
• and
• responsive to a user selection of one of the visual caller ID content options, generating the call delivery signal for delivery of the call.