Leveraging an artificial intelligence engine to generate customer-specific user experiences based on real-time analysis of customer responses to recommendations

A system for generating customer-specific user experiences based on real-time analysis of customer responses to recommendations, the system comprising:

• a network communication interface;
• a memory device storing a resource utilization and management application;
• a processing device operatively coupled to the memory device, wherein the processing device is configured to execute computer-readable program code to:
• access a profile of an end user comprising at least one first characteristic associated with the end user and extract end user information from a database of an entity server;
• identify a first trend related to resource utilization and/or management implemented by the end user based on the extracted end user information;
• determine an opportunity based on the identified first trend;
• in response to determining the opportunity, transmit control signals configured to cause the graphical user interface of the device of the end user to display graphically at least one recommendation based on the determined opportunity to the end user;
• transmit control signals configured to cause the graphical user interface of the device of the end user to receive an input selecting at least one recommendation, thereby indicating a positive response to the at least one recommendation, or declining all the recommendations, thereby indicating a negative response to all the recommendations;
• based on one or more negative responses and/or positive responses, determine that the end user correlates to a modified interface;
• and
• transmit control signals configured to cause the graphical user interface of the device of the end user to change from a standard interface profile to a modified interface profile.