Recognition-based content management, systems and methods

A computing device implemented method of augmented reality game play, the method comprising:

• receiving, by a computing device, a digital representation of a scene that is proximate to a user of the computing device, wherein the digital representation comprises at least a geographical location of the user and orientation data;
• identifying a real-world object proximate to the user as a game object within and based on the digital representation and based on the geographic location and orientation data;
• activating, by the computing device, an augmented reality (AR) content set according to an activation policy identified based on the identified real-world object and the user's authorization status, wherein the identified activation policy includes rendering rules for the AR content;
• and
• rendering, by the computing device, the activated AR content proximate to the game object set on a display of the computing device according to the rendering rules of the identified activation policy.

A non-transitory computer readable memory storing software instructions executable by a processor to perform operations for augmented reality game play, the operations comprising:

• receiving, by a computing device, a digital representation of a scene that is proximate to a user of the computing device, wherein the digital representation comprises at least a geographical location of the user and orientation data;
• identifying a real-world object proximate to the user as a game object within and based on the digital representation and based on the geographic location and orientation data;
• activating, by the computing device, an augmented reality (AR) content set according to an activation policy identified based on the identified real-world object and the user's authorization status, wherein the identified activation policy includes rendering rules for the AR content;
• and
• rendering, by the computing device, the activated AR content proximate to the game object set on a display of the computing device according to the rendering rules of the identified activation policy.

A system for augmented reality game play, the system comprising:

• a computing device operable to receive a digital representation of a scene that is proximate to a user of the computing device, wherein the digital representation comprises at least a geographical location of the user and orientation data;
• a recognition engine that identifies a real-world object proximate to the user as a game object within and based on the digital representation and based on the geographic location and orientation data;
• and
• a content management module that activates an augmented reality (AR) content set according to an activation policy identified based on the identified real-world object and the user's authorization status, wherein the identified activation policy includes rendering rules for the AR content;
• wherein the computing device renders the activated AR content proximate to the game object set on a display of the computing device according to the rendering rules of the identified activation policy.