Cognitive insight into user activity

A system, comprising:

• a processor programmed to initiate executable operations comprising:
• monitoring a current user activity of a first user interacting with a first social system;
• responsive to the monitoring the current user activity of the first user interacting with the first social system, generating, in real time, a cognitive insight into at least one user activity of at least a second user relating to the current user activity of the first user, the cognitive insight comprising a listing of user activity data, each user activity data representing a respective user activity of at least the second user relating to the current user activity of the first user, and the cognitive insight indicating, for each user activity data contained in the listing, a respective duration of time for which the user activity data is to be presented to the first user;
• and
• communicating the cognitive insight to the first social system, wherein, responsive to receiving the cognitive insight, the first social system presents, in real time, to the first user each user activity data contained in the listing of user activity data for the respective duration of time indicated in the cognitive insight.

A computer program product, comprising:

• a computer readable storage medium having program code stored thereon, the program code executable by a data processing system to initiate operations including:
• monitoring a current user activity of a first user interacting with a first social system;
• responsive to the monitoring the current user activity of the first user interacting with the first social system, generating, in real time, a cognitive insight into at least one user activity of at least a second user relating to the current user activity of the first user, the cognitive insight comprising a listing of user activity data, each user activity data representing a respective user activity of at least the second user relating to the current user activity of the first user, and the cognitive insight indicating, for each user activity data contained in the listing, a respective duration of time for which the user activity data is to be presented to the first user;
• and
• communicating the cognitive insight to the first social system, wherein, responsive to receiving the cognitive insight, the first social system presents, in real time, to the first user each user activity data contained in the listing of user activity data for the respective duration of time indicated in the cognitive insight.