System for conveying objects, implementing a system for targeted distribution of information

A system for conveying objects, comprising a computer platform, and comprising embedded devices in packages intended to contain the objects and each having at least one digital recognition code, the platform including a database of the digital codes, the embedded devices each being capable of accessing geolocation resources,

• wherein the platform comprises a module for distributing advertisements to be distributed, each associated with a geographical distribution area datum,
• and in that it comprises transmitters/receivers between the platform and the embedded devices,
• the platform being configured for receiving data on the geolocation of the packages and transmitting at least one advertisement to the embedded devices when the geolocation datum of said package enters the geographical distribution area of the advertisement,
• and in that the packages are provided with distribution means, the advertisements being intended to be distributed via these distribution means.