Automatic Content Recognition Search Optimization

A method comprising:

• receiving, by a server and from a smart device, a current content fingerprint associated with content being displayed to a user;
• searching, by the server, recently consumed content records of a database for a recently consumed content record associated with the current content fingerprint, wherein the recently consumed content records associate fingerprints with recently consumed content of a smart device;
• if a recently consumed content record is found, communicating, by the server, program information of a program associated with the recently consumed content record to the smart device;
• if a recently consumed content record is not found, searching, by the server, predicted content records of the database for a predicted content record that matches the current content fingerprint, wherein the predicted content records associate fingerprints with content a user of the smart device is most likely watching or about to watch at the smart device;
• and
• if a predicted content record is found, communicating, by the server, program information of a program associated with the predicted content record to the smart device.

A non-transitory computer-readable medium having stored thereon instruction code executable by a machine for causing the machine to:

• receive, from a smart device, a current content fingerprint associated with content being displayed to the user;
• search recently consumed content records of a database for a recently consumed content record associated with the current content fingerprint, wherein the recently consumed content records associate fingerprints with recently consumed content of a smart device;
• if a recently consumed content record is found, communicate program information of a program associated with the recently consumed content record to the smart device;
• if a recently consumed content record is not found, search predicted content records of the database for a predicted content record that matches the current content fingerprint, wherein the predicted content records associate fingerprints with content a user of the smart device is most likely watching or about to watch at the smart device;
• and
• if a predicted content record is found, communicate program information of a program associated with the predicted content record to the smart device.