Systems and Methods for Providing Offers Based on User Location Profiles

A system for use in directing offers to users based on data specific to other users, when the users and the other users are linked, the system comprising:

• a memory including location records received from a first communication device and a second communication device, the first communication device associated with a first user and the second communication device associated with a second user, and each of the location records including at least location data and a time stamp of the location data;
• and a processor coupled to the memory, the processor configured to:
• determine a region associated with the first communication device based on location data received from the first communication device and a predefined radius;
• determine an overlap between the region and location data received from the second communication device;
• recognize a link between the first user and the second user, when the overlap satisfies a predetermined threshold;
• identify an offer based on transaction data of the first user;
• and
• provide the identified offer to the second user based on the recognized link between the first user and the second user.

A non-transitory computer-readable storage media including executable instructions for use in directing offers to users based on data specific to other users, when the users and the other users are linked, which, when executed by at least one processor, cause the at least one processor to:

• receive location records for a first user from a communication device associated with the first user;
• receive location records for a second user from a communication device associated with the second user, the location records for the first and second users each including at least location data and a time stamp of the location data;
• identifying at least one region relative to the communication device associated with the first user and determine an overlap between the first user and the second user in the at least one region based on at least one interval during which the communication device associated with the second user is disposed within the at least one region;
• recognize a link between the first user and the second user, when the overlap satisfies a predetermined threshold;
• identify an offer based on transaction data of the first user;
• and
• provide the identified offer to the second user based on the recognized link between the first user and the second user.