Greeting card having a configurable hinge that functions as a single hinge in a traditional greeting card mode, and as double hinge with a spine in an enhanced mode by which to cooperatively receive a recepticle to create an enhanced greeting card

A greeting card configurable to function in either a traditional mode or in an enhanced mode, the greeting card being configured in the enhanced mode to be physically coupled with a receptacle for containing media data stored on one or more data storage devices, the receptacle having a spine that divides the receptacle into front and back receptacle covers, the spine defining first and second receptacle hinges along hingeable edges of the front cover and the back cover respectively, the greeting card comprising:

• a configurable hinge dividing the greeting card into front and back greeting card covers, the configurable hinge including:
• a first hinge defining a common hingeable edge between the front cover and back covers, the first hinge being operable in both the traditional and the enhanced modes to provide hingeable movement of the front cover along the common hingeable edge;
• and
• a bending guideline on an outside surface of the back cover of the greeting card, the bending guideline being parallel with the common hingeable edge,
• wherein the greeting card is initially configured to operate in the traditional mode whereby the first hinge provides hingeable movement of both the front and back covers of the greeting card along the common edge, and
• wherein the greeting card is configured to operate in the enhanced mode by bending the back cover along the bending guideline to establish a second hinge along the bending guideline and a spine between the first and second hinges to permit independent operation of the first and second hinges, the configurable hinge being configured so that the established spine of the greeting card receives the spine of the receptacle such that the first and second hinges of the configurable hinge are cooperatively aligned with the first and second receptacle hinges.