Information recommendation method, apparatus, and server based on user data in an online forum

An information recommendation method, comprising:

• acquiring, by a server coupled to an online forum, search behavior data, browsing behavior data, and click behavior data on recommended content of a specified user in the online forum, the server containing at least a memory and a processor;
• performing preprocessing on the search behavior data, the browsing behavior data, and the click behavior data on the recommended content, respectively, to obtain three recommendation results corresponding to the specified user, the three recommendation results comprising a first recommendation result based on the search behavior data;
• a second recommendation result based on the browsing behavior data and a third recommendation result based on the click behavior data;
• performing distribution and integration on the first recommendation result, the second recommendation result, and the third recommendation result according to weights to obtain the recommending content to be recommended to the specified user corresponding to a current post;
• and
• when detecting that the specified user is browsing the current post of the online forum, presenting the recommending content to the specified user, the recommending content being targeted to the specified user individually.

A server coupled to an online forum, comprising:

• one or more processors;
• and
• a storage medium coupled to the one or more processor;
• wherein the one or more processors are configured to perform:
• acquiring search behavior data, browsing behavior data, and click behavior data on recommended content of a specified user in the online forum;
• performing preprocessing on the search behavior data, the browsing behavior data, and the click behavior data on the recommended content, respectively, to obtain three recommendation results corresponding to the specified user, the three recommendation results comprising a first recommendation result based on the search behavior data;
• a second recommendation result based on the browsing behavior data and a third recommendation result based on the click behavior data;
• performing distribution and integration on the first recommendation result, the second recommendation result, and the third recommendation result according to weights to obtain the recommending content to be recommended to the specified user corresponding to a current post;
• and
• when detecting that the specified user is browsing the current post of the online forum, presenting the recommending content to the specified user, the recommending content being targeted to the specified user individually.

A non-transitory computer-readable storage medium storing computer program instructions executable by at least one processor to perform:

• acquiring search behavior data, browsing behavior data, and click behavior data on recommended content of a specified user in the online forum;
• performing preprocessing on the search behavior data, the browsing behavior data, and the click behavior data on the recommended content, respectively, to obtain three recommendation results corresponding to the specified user, the three recommendation results comprising a first recommendation result based on the search behavior data;
• a second recommendation result based on the browsing behavior data and a third recommendation result based on the click behavior data;
• performing distribution and integration on the first recommendation result, the second recommendation result, and the third recommendation result according to weights to obtain the recommending content to be recommended to the specified user corresponding to a current post;
• and
• when detecting that the specified user is browsing the current post of the online forum, presenting the recommending content to the specified user, the recommending content being targeted to the specified user individually.