Systems and methods for automatically returning to playback of a media asset when the media asset is trending in social chatter

A method for automatically returning to a first media asset that was replaced by playback of a second media asset when the first media asset is trending in social chatter, the method comprising:

• identifying a first media asset being played back at user equipment;
• receiving at the user equipment, from a user input device, a command to access a second media asset;
• in response to the command to access the second media asset, replacing playback of the first media asset at the user equipment with playback of the second media asset;
• monitoring social media activity for chatter that relates to the identified first media asset;
• and
• in response to detecting, during the monitoring, chatter that relates to the identified first media asset:
• measuring an amount of chatter that relates to the identified first media asset;
• determining whether the amount of chatter that relates to the identified first media asset exceeds a threshold amount;
• and
• in response to determining that the amount of chatter that relates to the identified first media asset exceeds the threshold amount:
• identifying a play position in the identified first media asset that corresponds to the detected chatter;
• and
• replacing playback of the second media asset at the user equipment with playback of the first media asset starting from the identified play position.

A system for automatically returning to a first media asset that was replaced by playback of a second media asset when the first media asset is trending in social chatter, the system comprising:

• user input circuitry;
• and
• control circuitry configured to:
• identify a first media asset being played back at user equipment;
• receive at the user equipment, using the user input circuitry, a command to access a second media asset;
• in response to the command to access the second media asset, replace playback of the first media asset at the user equipment with playback of the second media asset;
• monitor social media activity for chatter that relates to the identified first media asset;
• and
• in response to detecting, during the monitoring, chatter that relates to the identified first media asset:
• measure an amount of chatter that relates to the identified first media asset;
• determine whether the amount of chatter that relates to the identified first media asset exceeds a threshold amount;
• and
• in response to determining that the amount of chatter that relates to the identified first media asset exceeds the threshold amount:
• identify a play position in the identified first media asset that corresponds to the detected chatter;
• and
• replace playback of the second media asset at the user equipment with playback of the first media asset starting from the identified play position.