Mitigation of perishable product waste through promotion recommendation

A computer program product for generating a schedule for promotions using promotional windows, the computer program product comprising:

• one or more computer-readable storage media and program instructions stored on the one or more computer-readable storage media, the program instructions comprising:
• instructions to receive a set of product data associated with a plurality of products;
• instructions to receive promotion data, wherein the received promotional data includes a set of promotional attributes associated with at least one product of the plurality of products;
• instructions to calculate a plurality of intensity scores for the associated promotional data based on a likelihood of occurrence value associated with each promotional attribute of the set of promotional attributes associated with at least one product of the plurality of products;
• in response to instructions to receive a query for a promotion window for a target product, instructions to determine a set of target product data associated with a target product;
• instructions to determine a set of target promotional attributes based on the determined target product data and the calculated plurality of intensity scores, wherein the set of target promotional attributes include at least a promotion duration, an delivery channel, and an expected inventory holding period;
• instructions to generate a plurality of promotion windows for display, associated with the target product, based on the set of target promotional attributes, wherein the promotion window includes at least a start date and an end date;
• instructions to determine a confidence value for each generated promotion window of the plurality of promotion windows;
• instructions to generate an ordered list for display, wherein the ordered list comprises the generated plurality of promotion windows and the order is based on the determined confidence value;
• and
• in response to instructions to receive a second set of promotion data, instructions to modify the determined confidence value for each generated promotion window of the plurality of promotion windows.

A computer system for generating a schedule for promotions using promotional windows, the computer system comprising:

• one or more computer processors;
• one or more computer-readable storage media;
• program instructions stored on the computer-readable storage media for execution by at least one of the one or more processors, the program instructions comprising:
• instructions to receive a set of product data associated with a plurality of products;
• instructions to receive promotion data, wherein the received promotional data includes a set of promotional attributes associated with at least one product of the plurality of products;
• instructions to calculate a plurality of intensity scores for the associated promotional data based on a likelihood of occurrence value associated with each promotional attribute of the set of promotional attributes associated with at least one product of the plurality of products;
• in response to instructions to receive a query for a promotion window for a target product, instructions to determine a set of target product data associated with a target product;
• instructions to determine a set of target promotional attributes based on the determined target product data and the calculated plurality of intensity scores, wherein the set of target promotional attributes include at least a promotion duration, an delivery channel, and an expected inventory holding period;
• instructions to generate a plurality of promotion windows for display, associated with the target product, based on the set of target promotional attributes, wherein the promotion window includes at least a start date and an end date;
• instructions to determine a confidence value for each generated promotion window of the plurality of promotion windows;
• instructions to generate an ordered list for display, wherein the ordered list comprises the generated plurality of promotion windows and the order is based on the determined confidence value;
• and
• in response to instructions to receive a second set of promotion data, instructions to modify the determined confidence value for each generated promotion window of the plurality of promotion windows.