Market-based Fact Verification Media System and Method

19) A method to increase readership or viewership of a content provider by increasing trustworthiness of data-oriented content provided by the content provider, including:

• providing architecture to support selection of a fact of interest disposed within content of the content provider;
• providing architecture to collect a set of fact support information from the content provider in support of the assertion that the fact of interest is accurate with respect to a specific pre-established written universal fact evaluation guideline;
• and
• providing architecture to identify the fact of interest with a first visual identification characteristic indicating a first bounty shall be paid to a third-party as a first award for providing a set of bounty support information determined to supersede the accuracy of the set of fact support information with respect to the effective interest as measured by the specific pre-established written universal fact evaluation guideline.

20) A system including:

• an evaluation guideline established to compare the relative strength of a first set of fact support information and a second set of fact support information;
• a first visual identification feature established to identify a fact wherein the fact is associated with a first set of fact support information and disposed within informative content and has an associated bounty offered as reward to a claimant who can provide a second set of fact support information determined by the evaluation guideline to have a higher relative strength than the first set of fact support information further including an interface associated with the first visual indication characteristic, the interface activating an information tag including at least one of an amount of the first bounty, the set of fact support information, an author, a serial number, an adjudication history, or any combination thereof further including a count of reader exposure to the fact and upon reaching a predetermined certification threshold quantity of reader exposure replacing the first visual identification characteristic with a third visual identification characteristic now associated with a first set of fact support information whereby the fact is thereafter identified as a certified fact by virtue of reaching the predetermined certification threshold quantity and wherein the certified fact is disposed into a database consisting of a plurality of certified facts contributed by a plurality of content providers.